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Women's Cricket: ICC successfully tests 'AI tool' to prevent abuse in women's cricket

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Women's Cricket: ICC successfully tests 'AI tool' to prevent abuse in women's cricket

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New Delhi, November 5: The International Cricket Council (ICC) has successfully completed an AI (artificial intelligence)-powered social media trial to eliminate online abuse in the women's game. According to a report, this test has revealed that almost one-fifth of the comments on social media accounts related to players or teams were found to be indecent, harmful or auto-generated. These tests were conducted to 'protect the cricket community from harmful content' and create a safe and inclusive online environment for players and fans during the Women's T20 World Cup held in the UAE last month. Also read: IPL auction will be held on this day in Jeddah, Saudi Arabia, 1574 players will try their luck, approximately Rs 641.5 crore will be spent on 204 players.

The ICC, in partnership with tech company Gobble, used 'AI tools' to tackle online abuse targeting female players. According to a report by 'ESPN Cricinfo', during this period, social media accounts related to 60 players and eight teams were monitored on which out of 1,495,149 comments, about 271,100 were related to racism, sexism, 'homophobia' and abuse.

ICC digital head Finn Bradshaw said the test was driven by the need to promote a safe online presence for female players. The growing popularity of these players has made them more vulnerable to online harassment.

In this report, Bradshaw said, “You don't want this to affect any young female player. If a young player sees what her favorite player is facing on social media, she thinks that she will not be able to cope with it.

He said, “We know that mental health is becoming a huge issue around the world. “Social media can also be dangerous for mental health and so we want to do whatever we can to make that girl's decision to play cricket easier.”

This 'AI tool' ensures a better online environment for players by filtering out hate comments and words associated with personal online attacks.

South African wicketkeeper batsman Sinalo Jafta, who has faced online abuse, said that this tool has helped her a lot.

He said, “Online safety is a big thing for me because sometimes players avoid sharing their thoughts with the world for fear of criticism. I had to depend on my family to remove hate comments from my account but this tool has helped a lot.

(This is an unedited and auto-generated story from a syndicated news feed; it is likely that it has not been modified or edited by LatestLY staff)


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